Global Brands. Local Success.

Founded in 2011, ROSS bridges the gap for global brands aiming to thrive in India-one of the world’s most dynamic and high-potential markets. What started as a bold response to market complexities has evolved into a trusted partner for premium brands across industries, from luxury retail to emerging technologies.

Our Approach: From Strategy to Execution

At ROSS, we take the complexity out of India’s vast, diverse market. Backed by data-driven insights, strategic foresight, and deep local expertise, we help global brands achieve seamless entry, scalable growth, and long-term success.

Our Case Studies

Proven Success in Action

Revitalizing a Global Consumer Brand

A leading European consumer brand struggled with stagnant sales in India for over a decade. ROSS identified the root cause-an overly centralized distribution model-and implemented a region-specific strategy.

  • Expanded reach through new regional distributors while maintaining stability with the existing partner.
  • Optimized pricing structures and streamlined import processes for consistency.
  • Unified marketing strategies to capture untapped opportunities.
Outcome: A revitalized market presence and renewed momentum across India’s key regions.
Driving Hyperlocal Innovation

Empowering Agri-Tech Transformation

We partnered with an agri-tech company transforming India’s milk distribution system through hyperlocal sourcing. ROSS streamlined operations, reduced costs, and improved consumer proximity.

  • Boosted efficiency through streamlined supply chain operations.
  • Reduced operational costs while increasing delivery speed.
  • Improved access to consumers in target regions.
Outcome: The company secured incubation support from NASSCOM, IIM Lucknow, and IIM Bangalore.
Transforming Operational Efficiency

Repositioning a Global Brand in India

When a European global brand faced leadership misalignment and operational inefficiencies, ROSS stepped in to reset their India strategy.

  • Appointed new leadership aligned with the global vision.
  • Initiated strategic recommendations, including exploring local sourcing to enhance cost-efficiency.
Outcome: This intervention reestablished the brand’s foothold in India and positioned it for long-term growth.

Why Choose ROSS?

1

Bold, Data-Driven Solutions

We deliver measurable results with strategies rooted in deep market insights, actionable recommendations, and precise execution.

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2

Proven Track Record

From luxury brands to innovative startups, we have successfully launched and scaled businesses across retail, quick commerce, agri-tech, and emerging technologies—helping brands expand, optimize, and achieve sustained growth in India.

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3

Innovation That Sets You Apart

Whether it’s building omnichannel retail networks, localizing global offerings, or implementing hyperlocal strategies, ROSS ensures you lead in India’s dynamic economy.

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Let’s take your India strategy to the next level